"We see LEGO Universe as a key element for our digital play division, and are adjusting the business model to make the game more accessible to players, without the immediate obligation to purchase or subscribe." LEGO Universe will continue to generate revenue through paid memberships, and there are no plans for micro-transactions at this time. "The LEGO Group remains committed to success in the digital space and to LEGO Universe," said Jesper Vilstrup, Vice President, the LEGO Group. The game will be available via free digital download only. Also, players will no longer need to invest in the game DVD to play LEGO Universe. Beginning this August, the free-to-play option will welcome players to try LEGO Universe for free, as long as they like, before deciding whether or not to become paid members. The LEGO Group today announced plans for an upcoming free-to-play offering in LEGO Universe, the MMOG (massively-multiplayer online game) based on the iconic brick-building play experience.
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January 2023
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